Born in Tokyo, Tamae Hirokawa joined Japanese giant Issey Miyake shortly after graduating from fashion school and quickly rose through the ranks. In 2006, Hirokawa created “SOMA DESIGN” and simultaneously launched her label “SOMARTA”. In 2006, she participated in the Tokyo Collection Week and received critical praise for her daring first collection ‘Second Skin,’ which included a stitched lace bodysuit embroidered with Swarovski crystals - a favorite of Lady Gaga who champions her clothing both for professional and personal gigs. Hirokawa’s many accomplishments include designing Shiseido’s uniforms for its flagship store in Ginza, showing at the FIT Museum in New York, and collaborating with Mercedes-Benz on “Somarta x smart for two Thunderbird.”